What sets Raoust+Partners apart from other branding/marketing firms working in the credit union space?
While we could go on for hours, self-promotion is not our strong suit.
Actually, a former client has best summarized how we work. Juli Anne Callis Lawrence is a well-known credit union veteran. We’ve worked with her for nearly 30 years—when she was VP of Marketing at Langley FCU, then when she moved to Keypoint CU as COO, and finally, when she was CEO at National Institutes of Health FCU:
She says quite succinctly: “What sets Raoust apart? You make it easy. You make it great. You get it done.”
Juli Anne is such a fan that she now works for Raoust+Partners as our Chief Strategic Officer. Now, that’s a testimonial.
Here’s what a few clients have to say.
“Our partnership initially began with an entire rebranding campaign which included new branch designs, fresh marketing materials, the creation of micro sites and a rebirth of our logo. 8 years later, we have worked with Raoust+Partners in nearly every aspect of our Credit Union’s marketing. As a result, we have seen tremendous new member growth in younger generations, an increase in wallet share and an incredibly strong brand recognition throughout our region.”
Mark Cochran, President/CEO
Jeanne D’Arc Credit Union
Lowell, Massachusetts
Assets: $1.2B
“In reviewing their work for other credit unions, it was evident Raoust+Partners took time to understand the culture and history of each credit union and the community they serve. The result was a brand identity that was unique to each particular credit union and that approach rang true for us. If you are considering a rebranding initiative, I highly recommend the Raoust team!”
Joe Mirachi, President/CEO
Launch Federal Credit Union
Merritt Island, Florida
Assets: $850M
“We were in the midst of a name change and re-branding and struggling with the creative marketing firm we had selected. After seeing the work Raoust+Partners had produced for another credit union, we immediately contacted them. Instead of re-creating us, they were able to very quickly build upon our strengths and help us clearly express our strengths and value through creating a spot-on name, marketing messaging, and vibrant visual branch appearance. Working within a modest budget, they helped us create our boutique look and feel that was already within us, but desperately needed the right creative team.”
Carla Rasetta, President/CEO
Mills42 Federal Credit Union
Lowell, Massachusetts
Assets: $18M
“At the beginning of our relationship, I knew our Raoust family was something special. From the personal attention they give to every detail, to the respect of your wants and desires, to the results you will see from utilizing Raoust’s services – I could brag about them for days. They’ve been an integral part of redeveloping and strengthening ATCU’s brand over the last 5+ years and have helped grow our membership to around 23,000 and over $257 million in assets.”
Emily Mayben, Marketing Director
Alabama Teachers Credit Union
Northeastern region of Alabama
Assets: $285M